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future basics · make

real product, made properly. now with your own tools.

We develop and produce apparel, plush, objects, footwear and electronics, from first sketch to delivery, and we build the software that runs it. That system is now yours too: turn any image into a factory-ready tech pack, colour it, check it in 3D, share it with a factory and track it to delivery in one place.

first tech pack free · then $48 a pack or $100/month · no card to start

A tech pack open on a phone: a 6-panel cap with five numbered callouts and its fabric Pantones
5 callouts · from one photo pantones matched v1 · factory sign-off
made with
  • wales bonner
  • gap
  • world
  • vandy the pink
  • clarks originals
  • adidas
  • yzy
  • shopify
  • apthcry
  • house of errors
  • dingyun zhang
  • marni
01 · experience

what we’ve made.

Cut-and-sew, not printed blanks. Patterns, sourcing, sampling, costing, production and quality control, run by one team for brands, artists and creators. Every category below has a real minimum and a real lead time.

50apparel, per style
300plush, per style
100%of revenue, yours
5categories, one partner

what we make

minimums · lead times
obj_01 / 06 — soft goods

apparel

cut-and-sew, not printed blanks. patterns, fabric sourcing, fit, wash, trims, labelling.

from 50 pcs · 8–14 wks
obj_02 / 06 — soft goods

plush

your character, made real. pattern engineering, material matching, safety testing.

from 300 pcs · 10–16 wks
obj_03 / 06 — hard goods

toys & objects

collectibles, desk objects, fingerboards, packaging-led pieces.

tooling-dependent
obj_04 / 06 — development

footwear

yes, actual shoes. last development, tooling, full size runs. a programme, not a print job.

6–12 months
obj_05 / 06 — development

electronics

industrial design through engineering, tooling and certification.

6–12 months
obj_06 / 06 — systems

software

the tools behind the product. client portals, approval workflows, ai that turns images into documents, payments and partner networks, built and handed over.

scoped per build · from 4 wks
note

minimums vary.

apparel starts at fifty, plush at three hundred. footwear and electronics are a different scale entirely, and software is scoped to the job. every product carries its own minimum on its page.

how a full build runs

idea to live
  1. 01 — free

    apply

    tell us who you reach and what you want to make. we read every one.

    3 day reply
  2. 02

    strategy call

    we work out what should actually exist. sometimes that means talking you out of your first idea.

    45 min
  3. 03

    design & sample

    tech packs, materials, colourways, and the thing itself in your hands.

    2 rounds
  4. 04

    produce

    our factories, our quality control, transparent landed cost. you see the invoice.

    from 50 pcs
  5. 05

    launch

    your shopify store, built and live. you own it.

    handed over

full-service packages

start a project →
from $15k

signature

one real product, one real store. strategy session, one custom product in one category, full design and development, two sampling rounds, production management, a shopify store built and handed over, studio photography, and the launch assets to sell it.

10–14 weeks
from $45k

capsule

a drop, not a product. everything in signature, plus three to six pieces across at least two categories, line identity and packaging, campaign photography and a video asset, drop mechanics built into the store, email flows connected, and launch-week support.

16–20 weeks
from $150k

imprint

your own line, with footwear and electronics unlocked. everything in capsule, plus a multi-season roadmap, development at tooling scale, inventory financing and ownership structuring, warehousing and fulfilment, wholesale and retail placement, and ongoing operations.

6–12 months
02 · platform

a modern plm. minus the plm.

The tools we use on every project, open to you and your team. Write technical documents from any image, colour them part by part, check them in 3D, and take them through factory sign-off and quotes, with every version, file and payment in one room. It works on your phone.

A denim trucker jacket tech pack in the hub: three colourways drawn from one photo, every part listed with its Pantone C code
image → tech pack

start from any image.

A finished render, a flat sketch, a photo of a sample or a screenshot you saved. In minutes you have a draft tech pack to edit.

  • A clean hero image made from your photo, colours measured from its pixels
  • Callouts pinned to the image
  • Points of measure, researched from comparable styles when the image gives none
  • Materials, construction, labels and care
Points of measure for a graphic tee graded across XS to 2XL
edit · version · export

a real document, not a moodboard.

Every page a factory expects, editable by you or your team, saved as you go.

  • Two assistants, design and development, negotiate the pack until it scores 90/100 against your image
  • Points of measure graded across the size run
  • PDF export, and a factory version in Chinese, Spanish, Portuguese or Italian in one press
  • v1 stays live while v2 is edited; approved versions lock
Numbered callouts pinned on a track jacket: funnel collar, embroidered mark, welt pocket, two-way zip
factory sign-off

the factory signs every detail.

Samples come back wrong when the brief is vague. Here the factory works from a private link and acknowledges each callout before anything is cut.

  • You approve, Future Basics signs, the factory countersigns
  • Factories quote through the same private link: free, no account, your name kept private
  • One shared thread and file room per project
A multitool tech pack's submission page: you, Future Basics and the factory each sign in turn
submit → sign-off → production

when you’re ready, we make it.

Submit a pack and it moves through one sign-off chain: we review and publish v1, you approve it, the factory countersigns every callout. Then it becomes a project with a quote, sample deposit and invoices paid through Shopify checkout, and every product shows whether it is waiting on you, us or the factory.

new in the hub

colour, check and build it in 3d. before a sample is cut.

A graphite colourway of a trail runner in the hub, each part listed with its Pantone C code
colourways by partevery panel, its own pantone.

Colourways drawn from the approved hero image, part by part, each with its Pantone C code matched from the colour itself.

A 3D model of a loafer in the hub, made from a render that scored 91 out of 100 against the photo
3d model · stlturn it in your hand.

Once the pack scores 90/100 against your photo it becomes a 3D model you can spin in the browser and hand to the factory.

Twelve numbered callouts pinned on a denim trucker jacket in the hub, on a phone
callouts · factory sign-offevery detail, pinned.

Callouts pinned to the photo, each with a spec and a note. The factory acknowledges every one through a private link, in its own language, before anything is cut.

  • negotiated packA design assistant and a development assistant go back and forth until the pack scores 90/100 against your image.
  • independent checkA second model draws the product from the pack alone and compares it with your photo before anyone signs.
  • hero imageA clean studio image made from your photo, colours measured from its pixels, approved by a person.
  • pantone c, automaticEvery colour in the pack gets its nearest Pantone C code the moment it opens.
  • five factory languagesChinese (Simplified or Traditional), Spanish, Portuguese and Italian, in one press.
  • who has itEvery product shows whether it is waiting on you, Future Basics or the factory.
  • versions that holdv1 stays live while v2 is edited; signed versions lock, changes become the next one.
  • money in the flowQuotes, sample deposits and invoices, paid through Shopify checkout.
first packfree

Your first tech pack from an image, start to finish. No card needed.

per pack$48

Each pack after that, drafted from your image, with Future Basics review, v1 publish and a factory export in Chinese or three European languages.

studio membership$100/month

Unlimited packs, versions and factory links for your studio. Cancel anytime.

getting a tech packcosttimefactory sign-off
freelance technical designer$300–800 a pack1–3 weeksemail and PDFs
PLM software$10,000+ a yearweeks to set upyes, if the factory logs in
future basicsfree, then $48 or $100/monthminutes for a draftprivate link, every callout
03 · systems

software that runs the business. we build that too.

The hub on this page is ours: designed, built and run in-house. AI that reads an image and writes the document, approvals that hold, payments, and a factory network that works in five languages. We build the same kind of tooling for brands that have outgrown templates and spreadsheets.

ai in the workflow

ai that does the work.

Models wired into the real steps of a business, not a chat box bolted on. They read a photo, draft the document, check it against the image and hand it to a person to approve.

  • Image to structured data: tech packs, specs, carts
  • A second, independent model checks the first
  • Retries, limits and a human sign-off on every output
workflow + approvals

approvals that hold.

Versions that lock when signed, one clear owner at every step, and every change kept on the record.

  • Multi-party sign-off: client, studio, supplier
  • Milestones that move on real events, not manual updates
  • Emails and alerts at every handoff
payments + commerce

money in the flow.

Deposits, invoices, memberships and checkout, tied to the work they pay for.

  • Shopify checkout, draft orders and subscriptions
  • Stripe, Apple Pay and Google Pay
  • Paid status flows straight back into the app
global by default

built for where you make.

Interfaces and documents in the language of the person reading them, on pages that load inside mainland China.

  • Simplified and Traditional Chinese, Spanish, Portuguese, Italian
  • Self-hosted fonts and assets, no blocked dependencies
  • Referral links and lead tracking for partner networks
operations

a console for the team.

Queues that show what is waiting, and on whom, so nothing sits in an inbox.

  • Separate access for clients, staff and partners
  • A shared thread and file room for every project
  • Health checks and a full activity history
engineering

shipped with tests.

Every release runs scripted end-to-end journeys, on a phone-sized browser too, before it goes live. Then we hand over the keys.

  • Unit tests plus real user journeys
  • Node, Postgres, Next.js · Railway, Vercel, Shopify
  • Your code, your accounts, documented
5factory languages, Chinese in both scripts
3signatures before a version locks
400+automated checks before every release
1place for every project, quote and file

software we’ve shipped

6 builds
A sneaker tech pack in the Future Basics client hub on a phone, six callouts pinned to the photo
ours · live

client hub

Image-to-tech-pack AI, approvals, factory sign-off in five languages, payments and a work console. The platform on this page.

aipostgresshopify
A retail cue on a phone: compressor replaced twice, same fault code, check the line not the part
retail ai

cues for the shop floor

Reads the POS, ecommerce and loyalty systems a store already runs, and puts one plain sentence in front of the person serving the customer, in the second it matters.

shopify posailive displays
A text thread where Mom covers a jacket in one tap: Mom spotted you, it's ordered
agentic commerce

approvals for ai shopping

Spending rules for AI agents, a person to say yes to anything outside them, and signed proof of every approval.

agentsmcpsigned approvals
A piggy bank page on a phone: $79 of $150 saved, tap $1, $3 or $5 and pay with Apple Pay
hardware + payments

tap-to-give

Tap a phone on a jar, pay with Apple Pay or Google Pay, and the jar’s display updates the moment the payment clears.

nfcesp32stripe
A vertical fan video feed: a goal celebrated by 91,648 at the Camp Nou, filmed from the stands
media platform

fan video network

Fans upload phone clips, trim and publish them. Communities, live match streams, brackets and moderation.

videonext.jsrealtime
Consignment storefront: live show schedule Consignment storefront: make an offer Consignment storefront: new arrivals
commerce

consignment storefront

A Shopify store for consigned and vintage goods: buyers make offers, sellers send in inventory, and a live-show channel runs alongside.

shopifyliquidofferslive shows
questions

the honest answers.

is the first tech pack really free?

yes. add an image and your email at hub.thefuturebasics.com/start and the assistant drafts your first tech pack at no cost, no card needed. after that it is $48 a pack, or $100 a month for unlimited packs on the studio membership.

what do i get for $48?

an assistant draft from your image with callouts, measurements, materials, construction and colourways, then a review by future basics, a published version 1 and a factory version in chinese (simplified or traditional), spanish, portuguese or italian. you can edit it any time.

what is the real minimum?

fifty pieces on most items, apparel included. plush is three hundred. toys depend on tooling. footwear and electronics are a different scale entirely, and we say so upfront rather than let you find out later.

what does it actually cost?

packages start at $15,000 for development, design and the store build. production is separate and billed at transparent landed cost.

do i need a certain audience size?

no. a forty-thousand-person email list that opens is worth more here than a million passive followers.

do i need to have sold merch before?

no. plenty of the best projects are someone's first product.

do you work with companies as well as creators?

equally. roughly half this business is brands who want product worth paying for rather than swag worth throwing out.

how long does it take?

ten to fourteen weeks for apparel, idea to live. ten to sixteen for plush. footwear and electronics run six to twelve months.

what if it does not sell?

we will tell you before we build it if we think the product is wrong. and at fifty pieces, being wrong is survivable — that is rather the point of the minimum.

who owns the store?

you do, outright. your shopify account, your domain, your customer data. we build it and hand over the keys.

do you build software for other businesses?

yes. the hub on this page is ours, and we build the same kind of tooling for brands: client portals, approval workflows, ai that turns images and documents into structured work, payments and partner networks. tell us what is slowing the business down and we will scope it, usually from four weeks.

do it yourself

start with any image.

Turn your design, sketch or photo into a tech pack in minutes. Your first one is free.

start a tech pack
do it with us

build the whole thing.

Product, production, the store that sells it and the software behind it, with one team from first sketch to first order.

start a project
future basics · a non-linear progress corp®product development + software + commerce systems